TADPULL

Simplifying data science to power eCommerce SaaS

Tadpull is a services and software provider that helps eCommerce companies grow profitably using automation, data, & digital marketing. Clients include Jackson Hole, Outdoor Research, Toad&Co and other outdoor brands.

I have enjoyed a long-term collaboration with the Bozeman-based shop, supporting their product design needs via dashboard UX/UI and visual designs, pattern libraries, email templates, and internal project management tools. Learn more about Tadpull.

Building a better dashboard.

Brand Managers need to digest complex insights and automation in order to drive conversions. Successful modern eCommerce requires seamless execution across marketing campaigns, inventory management, and customer behavior. Tadpull Pond software automates this challenge.

Deliverables

UX/UI design
Responsive Web Design
Direct Marketing

Platforms

Web
SaaS

Tools

Balsamiq
Sketch
Figma
Sketch

User Experience Design & Data Vis

Our mission was to assist Tadpull's proprietary Pond Software, in terms of better user experience and data visualization. The data had to be organized in order to clearly provide the end user insights and automation for them to to grow their business, while protecting their margins against Amazon.

We elevated the Data Science UI to match the established brand.

Under one platform, the date is unified and using data science, Tadpull provides insights on how to profitably grow based on best customers and inventory. Additional, The Pond software amplifies opportunities with artificial intelligence and automation so users can scale their businesses.

Visual & User Interface Design

Dashboards, dialogs, tabs, radio buttons, drop-downs, accordions, popups, word clouds, charts, graphs, filters, reports, and more.

Results

Stats & More

13

years of UX/UI support

1

team member involved in the process

1,000+

hours spent on ideation

64

draft mock-up created

Next Use Case >>

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